Improve Your Marketing Interviews on “Leaders in the Trenches”

All companies want to improve your marketing. These interviews with marketing leaders and even special training by me, Gene Hammett, will help you generate more leads and increase your influence.

We have other episodes that have content to improve transformational leadership, improve your marketing or discover leadership productivity tips.

You may also like to see other episodes of Leaders in the Trenches that I call the Best of Interviews. You can get the best interviews over the last three years.

One huge benefit of having a podcast is to be dive into conversations with experts about the latest trends in marketing and changes that developed that improve lead generation. Leaders may not need to know how to do each of these new strategies; however, it helps when they understand the impact they can have on the business growth. Many of these experts are best selling authors.

Team Growth Think Tank with Jake Talbert

Improve Your Marketing with a Clear Client Journey Experience with Jake Talbert at Sixth Division

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In this episode, we dive into the importance of a well-defined Client Journey Experience with Jake Talbert, Director of Strategy at Sixth Division. Jake shares his expertise on how businesses can dramatically improve their marketing by creating a clear and compelling Client Journey Experience. At Sixth Division, a company renowned for optimizing client journeys and business automation, Jake has been instrumental in helping businesses map out and enhance every touchpoint of their client interactions. Learn how a seamless Client Journey Experience can increase conversions, boost client satisfaction, and drive sustained growth. Tune in to discover actionable strategies for improving your marketing through a finely tuned Client Journey Experience.

 

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Team Growth Think Tank with Daniel Bussius

Interview with the Author of “Marketing Built By Love” with Daniel Bussius

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In this episode, we sit down with Daniel Bussius, the acclaimed author of “Marketing Built By Love.” Daniel shares his unique insights and strategies from his book, emphasizing the transformative power of “marketing built by love.” Discover how a compassionate and customer-centric approach can revolutionize your marketing efforts and drive unparalleled success. Learn about the key principles that underpin “marketing built by love” and how you can implement them in your business. Tune in for an inspiring conversation that will reshape your understanding of effective marketing.

 

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Team Growth Think Tank with Jason Hennessey

Hiring an SEO Agency with Author of Honest SEO, Jason Hennessey

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In this episode, we dive deep into the essentials of hiring an SEO agency with Jason Hennessey, the author of “Honest SEO.” Jason shares his expert insights on what to look for and avoid when hiring an SEO agency to ensure your business gets the best results. Discover the key questions to ask and the red flags to watch out for in the process of hiring an SEO agency. Learn how hiring an SEO agency can transform your online presence and drive significant growth. Tune in to gain valuable knowledge and tips from Jason Hennessey on hiring an SEO agency that aligns with your business goals.

 

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Team Growth Think Tank with Nicholas Kusmich

Marketing Myths and Strategies for Growth Now with Nicholas Kusmich at H2H Media Group

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In this engaging podcast episode, we debunk prevalent marketing myths and unveil proven strategies for achieving rapid growth in the present landscape. Join us as we navigate through the realms of marketing myths, discussing misconceptions that might hinder growth initiatives. Today’s guest is Nicholas Kusmich, Founder of H2H Media Group. Nicholas sheds light on groundbreaking approaches, dispelling these marketing myths to help businesses thrive. Get ready to explore innovative tactics and insightful tips that debunk common misconceptions, empowering listeners with the knowledge needed to implement effective growth strategies. Tune in for a compelling discussion that challenges conventional wisdom, exposing marketing myths while guiding you toward successful growth strategies for today’s dynamic market.

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Transformational Leadership Lessons From a Pro Athlete with Chris Redhage at ProviderTrust

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Every business must execute if they want to stay in business. I also believe that companies must develop their people. One way to look at this is transformational leadership. It is an essential set of strategies and approaches to get people to shift from the inside out. Today’s guest is Christopher Redhage, Co-Founder and Partner at ProviderTrust. Inc Magazine ranked his company #3715 on the 2021 Inc 5000 list. ProviderTrust is a healthcare software resource providing a simple solution for storing, managing, and monitoring required healthcare credentials. Christopher shares his insights on transformational leadership and why it matters. We talk about the everyday management oversights that get in the way of leading your people. Discover more about transformational leadership so you can lead powerfully.

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GTT Featuring James Heller

Persistence Drives Growth with James Heller at Wrapify

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Persistence is needed more than ever as everything is changing fast. Those people that have persistence will drive the company goals forward. Part of the formula is hiring people that already have a natural dose of persistence inside them. You also have to lead them to increase their confidence too. My guest today is James Heller, Founder of Wrapify. His company was ranked #309 in the 2019 Inc 5000 list. Discover how James sees persistence in his fast-growth company. We talk about the ins and outs of persistence.

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GTT Featuring Adam LaBarbera

Transparent Leadership Creates Trust with Adam LaBarbera at EETechMedia

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Transparent leadership creates trust with your people. When you embrace openness within everything, you have a chance to create a remarkable culture. Employees feel heard and valued. The transparent leader must be courageous. My guest today is Adam LaBarbera, CEO of EETechMedia. His company was ranked #301 in the 2019 Inc 5000 list. We talk about the power of being a transparent leader. Adam shares his journey to figuring it out. Discover why being a transparent leader drives company growth

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GTT Featuring James Dowd

Discover Why Employee First Works with James Dowd at Iuvo Logistics

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Our people are the most valuable aspects of our businesses. It more than their hard work and even their output. However, customer first has dominated much of the leadership for many decades. “Employee First” is a model of leadership where people are put ahead of the strategy, technology, profits, and even customers. My guest today is James Dowd, Co-Founder of Iuvo Logistics. His company was ranked #310 in the 2019 Inc 5000 list. Discover the benefits of “Employee First” beyond happy employees. James shares how he created a new model within his industry and the improvement of his retention rate. “Employee First” may be foreign to you, but it could be the key to new growth.

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GTT Featuring Roy Dekel

Creating A No Excuses Culture to Drive Growth with Roy Dekel at SetSchedule

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What do you do with the excuses your people come up with for why they didn’t make a goal? If you tolerate excuses, you will get more of them. This episode is about creating a “no excuses culture.” This episode is a proactive strategy to align your company to take ownership of their work. A “no excuses culture” will generate loyalty and creativity when times are challenging. If you are tired of the excuses, this is the interview for you. My guest today is Roy Dekel, Founder of SetSchedule. His company was ranked #196 in the 2019 Inc 5000 list. We talk about Roy’s approach to a no-excuses culture. Roy shares with you how he has created his no-excuses culture. We talk about using a powerful technique when excuses are tossed about. Discover how you could benefit and implement a no-excuses culture.

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GTT Featuring Josh Levin

Put People Over Profits to Drive Growth with Josh Levin at Empowered Electric

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Most leaders that profit and revenues are the most crucial factors for company growth. These same people often have a limited view of what it takes to grow a business. However, putting people over profits has proven to drive growth. My guest today is Josh Levin, Founder of Empowered Electric. His company was ranked #210 in the 2019 Inc 5000 list. His success in company growth is hard to deny. But Josh is most proud is that his company clearly puts people over profits. In our interview, we talk about the strategy of people over profits. Learn how Josh sees his job as a leader. Discover the importance of caring for people. If you want your company to grow fast, put people over profit.

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Growth Think Tank with Pete Maldonado at Chomps.com

Ownership Requires Everyone To Have a Seat At The Table with Pete Maldonado at Chomps.com

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What would happen if you gave everyone a seat at the table? I know from experience what happens when you don’t give your people a seat at the table. My guest today is Pete Maldonado, Founder of Chomps.com. His company was ranked #22 in the 2019 Inc 5000 list. Pete shares the benefits of everyone having a seat at the table. We talk about the fast growth of Chomps and why it is so essential for everyone to have a seat at the table.

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GTT Featuring Tony Whalen

The Value of Coaching with Tony Whalen at Vision33

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Before you think about hiring a coach for yourself or someone on your team, you want to think about the value of coaching. I hired a coach in the first two years of launching my business, and it was a powerful experience that helped me create a five million dollar business by year three. I would say that the value of coaching is priceless when you decide to transform from the inside out. You have to be ready for new insight and be prepared to be challenged. My guest today is Tony Whalen, Founder, and CEO of Vision33. His company was ranked #812 in the 2012 Inc 5000 list. Even more impressive is the fact that they have been honored to be on the Inc 5000 eight times over the life of the company. We talk about the value of coaching from his experience. Tony is not a client of mine here to tell you about me. I was not his coach. When we talked, I was intrigued by how he saw the value of coaching. Listen in to our conversation so that you can better understand what your value of coaching could be.

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