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254 | The New Strategies of Automated Webinars with Casey Zeman

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Casey Zeman

Using online training (webinars) is an excellent way to establish your expertise and authority. The next level approach is using “automated webinars.” Our guest today is Casey Zeman, who is the founder of Easy Webinar. We talk about a simple sequence or strategy to get more leads and therefore more sales for your business.

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175 | Unlocking Your Website Conversions with Alex Harris

Alex HarrisWhy do some websites experience conversions while others don’t? By “conversion” I mean a sale on the website or an exchange of an email to get something of value. If you have a website, you want conversions. Our guest today is Alex Harris of AlexDesigns.com and he shares what it takes to make conversions on your website. You will gain new awareness on what is really going on after listening to Alex today.

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155 | Digital Marketing: What’s Working Now Episode 3 of 3 Gene Hammett

155-Gene-Hammett-featuredI’ve spent hundreds of thousands of dollars on my website. I’ve learned what to do and what not to do and my advice is this: Be Tactful. Before you jump into handing over your credit card to the next service promising you leads, I want you to take a step back and get to really know your ideal client. Nothing you do can be effective if you are not drawing in your ideal clients to your website. And you know what else? If you’re not a big fan of marketing, I’ve got good news for you. When you do it right and when you provide real VALUE to your ideal clients, it doesn’t feel like marketing. Lean in for all this and more…

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Target Audience: Gene works with entrepreneurs who want to master themselves and their business so they can do work that matters.

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154 | Digital Marketing: What’s Working Now Episode 2 of 3 with Dustin Drees

Dustin DreesAre you guessing what and how things are converting on your website? A lot of people do it this way and if you’re one of those people, you really want to lean into this episode. Today’s podcast guest, Dustin Drees tells us why it’s so important to drop the guessing game and determine what the real numbers are for optimal success. Plus, with the technology we’ve got at hand, determining numbers has become an exact science. As always, if you’re not into the numbers and research game, you want to hire someone to do that for you since this is a crucial factor for your business.

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Target Audience: Dustin’s target audience includes clients who have at least 20,000 unique visitors to their website per month. His aim is to improve their revenue and conversions online.

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141 | Creating Funnels for Ultimate Optimization with Zach Johnson

Zach JohnsonCreating content and sharing it is not enough. If you find yourself in the trenches, one of the reasons could be that you are not keeping track of your conversion rates. Zach Johnson shares with us today why tracking performance is essential. While this is no small task, this is something you could outsource. Game Changer for Profits does just that. If you are unsure about the performance of your conversion rates, lean into this episode to learn all about optimization.

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Zach’s Target Audience: Zach the runs marketing for Leadpages and Ontraport with Game Changer For Profits. The mission there is to help consultants and coaches specifically build their online webinar funnels to ultimately convert potential clients into paying clients. This niche may not necessarily have the technical abilities or team to execute on a marketing funnel and so Game Changer for Profits serves as their outsource solution.

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