283 | The Courage to Create A Cult Brand with Ryan Gill
Don't miss an episode. Subscribe to Growth Think Tank.
Our guest today is Ryan Gill, the founder of CULT. There is a “new” age of advertising and it means LESS advertising. On this episode, we talk about creating a brand that people buy into – not buy from. Find out why cultivating loyalty is what is helping businesses today thrive instead of fail. Also, we dive into why working from the inside out by getting our staff inspired is also one of the key elements in making Brands REMARKABLE.
Share the LOVE and TWEET about this episode.
Read more
Podcast: Play in new window | Download
Subscribe: Apple Podcasts | https://www.youtube.com/user/leadersinthetrenches
Our podcast guest Aaron Walker had all the money and “things” he could ever want until certain events in his life catalyzed him to shift his paradigm of thinking in big ways.What poses the pivotal question: “What do you want?” And at the end of the day, we all want the same thing: Relationships. Relationships bring meaning and color to our lives. Something that things and money could never offer. How do we build a life around what we want then? Lean into this episode where Aaron tells us HOW.
Have you ever felt like quitting? Have you ever just wanted to give up on your dream of building your business? How about this one… you worked really hard for the chance to pitch your company and passion project to a group of investors with millions on national TV, yet it didn’t go your way. What would you do when those investors said “you should QUIT this project”? Lori Cheek shares her story of making it to Shark Tank (yes, the TV show) and being told to run from her business. Lori didn’t let it stop her, but she did make some changes to her business model to better fit today’s technology. Join me with the story of Lori and her journey when she said “I’m not about to quit.”
Not many business owners are willing to share with you the mistakes they made in the past. I think it is out of fear of how they will be perceived. I think that sharing our vulnerable areas actually can help us connect with people that want to know you better before doing business with you. Therefore in this episode, I share with you the three mistakes I realized in 2014. One of these has been the catalyst for my own growth in 2014. I hope it will help you. I also give you my pivots too. A pivot is a shift in direction, not a change in strategy. Then I share the successes I have had in 2014 that include some clients, my goals and even what I have done with the podcast. Listen in to the episode and let me know what pivots you have taken from your mistakes.