This episode is packed with value and surprises. Part of it is about the value of using your voice to lead and serve others. Ryan is the youngest World Champion in Public Speaking. At the age of 25, Ryan competed against 30,000 people to become a world champion. Ryan is working with aspiring speakers and executives that want to use their voice with power. We also discuss the essential steps to establishing yourself as a speaker (we even break down your first 3 steps). Even if you don’t want to be a speaker, you can use the 3 steps to have more clarity in your business to reach a new level of success.

Ryan’s Target Audience: Ryan works with three groups of people: The first group is business executives who are trying to deliver and develop their message. The second group is aspiring speakers who want to develop their professional speaking career. And the third group is professionals who are looking to excel in the workplace and take advantage of communication strategies to advance their career.

Ryan Avery is a leader who works with select groups of people to develop their voice. He believes everyone has a message to share and that each person’s voice is their most powerful tool.

Ryan has risen to the top of his field by finding that one passion that trumps all his passions: the power of speech. He is passionate about speaking because he believes the better a person is as a speaker, the stronger they will be as a leader.

But instead of working with everyone to develop their speaking and leadership abilities, Ryan has chosen a few niche markets. He sees the power in serving others; but by focusing just a few groups of people, he was able to better target those groups and create a stronger audience for his services. And that’s when his business really escalated and he was able to provide tremendous value, while living a life he loves.

In this episode, here’s what we’ll cover:

• The exercise he uses to describe your niche.
• One of his tips for being a better speaker and boosting confidence before a speech.
• His formula to narrow down your markets.
• Ryan shares how to find that one passion that allows you to live and enjoy all your other passions.
• What Ryan tells his clients when they ask: how do I get paid to speak?
• What he does when he’s in a slump.
• The progression of his speaking engagements from free to five figures.
• The fears he faced in his journey to where he is today and how he embraces his fears.

Practical & Actionable (at 28:25):

Ryan’s practical and actionable advice is simple. He says you must identify what it is that you want to do.

And the way you do that is by using this formula: I help ___ who want to ___ by ____. Fill in the blanks and when you do, the exercise will help you feel more confident and will help you gain clarity on what you want to do and who you want to serve.