Discover the significance of career optimization in fostering talent retention and organizational success. In this thought-provoking episode, we delve deep into the multifaceted advantages of prioritizing career optimization as a strategic approach to talent management. Today’s guest is Owen Loft, Co-Founder & CEO at Socium Media. Inc Magazine ranked his company #643 on the 2023 Inc 5000 list. Socium Media is an NYC-based, direct response digital marketing agency specializing in Paid Search, Paid Social, Performance Creative, and SEO. In this episode, Owen offers valuable insights on how organizations can create an environment that nurtures career optimization, empowering employees to grow and thrive within the company. Tune in to explore real-world examples and practical strategies that illuminate the role of career optimization in enhancing employee satisfaction, boosting productivity, and fostering a culture of continuous learning and development. Uncover the key principles and best practices that underpin effective career optimization strategies, and gain valuable insights into how organizations can leverage this approach to attract top talent, drive employee engagement, and foster long-term success. Don’t miss this enlightening discussion that unveils the transformative power of career optimization in shaping a vibrant and resilient workforce, unlocking the full potential of employees for collective growth and prosperity.

About Owen Loft

Owen moved from the competitive world of professional poker to digital marketing. Poker’s skillset of analytics, psychology, and calculated risk were a huge help in the transition. Outside of work, Owen loves to travel and has been to 35+ countries.