Team Growth Think Tank with Amy Kohl

How to Develop a Culture of Making Mistakes to Drive Growth with Amy Kohl at AK Operations

Explore the transformative power of fostering a culture of making mistakes as a catalyst for driving growth and innovation within organizations. In this insightful episode, we delve into the multifaceted benefits of cultivating a culture that encourages risk-taking and embraces failures as valuable learning opportunities. Today’s guest is Amy Kohl, CEO and founder of AK Operations. Inc Magazine ranked her company #731 on the 2023 Inc 5000 list. AK Operations is a fractional sales and marketing company for founder-led sales teams, deploying strategies that can scale with the company forever. In this episode, Amy shares invaluable insights and practical strategies on how to develop a robust culture of making mistakes that fosters creativity, resilience, and continuous improvement. Join us as we uncover real-world examples and expert advice on how this culture empowers employees to think outside the box, experiment with new ideas, and contribute to a culture of innovation and forward-thinking. Discover how organizations can leverage a culture of making mistakes to fuel growth, stimulate creativity, and cultivate a dynamic work environment that thrives on experimentation and adaptability.

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Amy Kohl: The Transcript

About: After a decade of running sales and marketing operations in pursuit of grabbing market share as quickly as possible, Amy pioneered a strategy to effectively leverage automation to enable reps and maximize the conversion of the funnel. A utility player in all her start-ups, she quickly fell in love with mastering lead-to-pipeline generation. In the summer of 2018, AK Operations went from a “someday” idea to a “let’s do it” plan. And she’s never looked back! Since founding the company in 2018, Amy has rapidly earned a proven track record for developing aggressive programs that have generated millions of dollars in incremental revenue for their 100+ customers. She has since added 10 women to join her team and coined Sharp Chicks due to their extreme level of hustle, smarts, and competitive nature. Mallory, Sara, Shelby, Krista, Danielle, Anna, Christy, Meredith and Kalie describe Amy as a fair and empathetic leader who is nonetheless intensely driven, motivating, and straightforward – and the results speak for themselves. The vision to do nonstop good work for good people has made AK Ops a Dream Partner. The mission to support sales teams with meaningful campaigns, enablement, and revenue-centric insights has made AK Ops a Marketing & Sales Powerhouse. Amy lives in Cottleville, Missouri with her husband and three kids: Grace (7), Mila (5), and Dominic (4). She lives for Friday patio cocktails, Soccer Saturdays as a Mom-Coach, and mass on Sundays.


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Disclaimer: This transcript was created using YouTube’s translator tool and that may mean that some of the words, grammar, and typos come from a misinterpretation of the video.


Disclaimer: This transcript was created using YouTube’s translator tool and that may mean that some of the words, grammar, and typos come from a misinterpretation of the video.




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